Alida Named a Contender in Customer Feedback Management by Independent Research Firm
TORONTO–(BUSINESS WIRE)–Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced it was among the select companies invited by Forrester to participate in its Forrester Wave evaluation, “The Forrester Wave™: Customer Feedback Management Platforms, Q2 2021”, where the report recognized the company as a Contender, a year after transitioning into the Customer Experience Management (CXM) market.
Alida was selected amongst the 12 most significant vendors in the market, where Forrester evaluated each of the company’s performance across 33 criteria. Criteria were grouped into three high-level categories: current offering, strategy and market presence.
“To be recognized in…