January 24, 2021
Business News

ServiceNow Names Enterprise Software Veteran John Ball to Lead Customer Workflow Business


SANTA CLARA, Calif.–()–ServiceNow (NYSE: NOW), the leading digital workflow company that makes work, work better for people, announced today that enterprise software veteran John Ball will lead its Customer Workflow business unit, whose products enable organizations to create seamless customer experiences and drive fierce customer loyalty.

Ball has more than 25 years of experience developing enterprise software products in growing markets, with extensive expertise in customer self-service applications and artificial intelligence. Most recently, he served as the executive vice president and general manager of Salesforce’s Einstein AI platform and applications products. As senior vice president and general…



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