October 21, 2020
Business News

Exclusive: AT&T considers cellphone plans subsidized by ads

By Sheila Dang, Helen Coster, Krystal Hu and Kenneth Li

(Reuters) – AT&T Inc

is considering offering wireless phone plans partially subsidized by advertising as soon as a year from now, Chief Executive John Stankey said in an interview on Tuesday.

The consideration, which has not been previously disclosed, underscores AT&T’s commitment to the advertising business as the U.S. phone carrier reviews its portfolio to identify assets to sell in order to r…

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