May 13, 2021
Business News

Yotpo raises $75M for its e-commerce marketing cloud – TechCrunch

“Marketing cloud” has become an increasingly popular concept in the world of marketing technology — used by the likes of Salesforce, Adobe, Oracle and others to describe their digital tool sets for organizations to identify and connect with customers. Now, a startup that is building its own take on the idea aimed specifically at e-commerce companies is announcing some funding after seeing a surge of business in the last few months.
Yotpo, which provides a suite of tool to help direct-to-consume…

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